Consumer

Business

Kenyan consumer sentiment displays pockets of potential

Staff Writer - February 4, 2021

With Kenya having passed the second peak in the country’s COVID-19 pandemic during November 2020 and the accompanying successful mitigation of case numbers and...

Business

East African consumer confidence on the move

Staff Writer - December 18, 2019

Kenyan Consumer Confidence for Quarter 3, 2019 has shown a marginal three point increase to 104 in the third quarter of 2019 following two...

Business

Nielsen’s insight into Kenya’s consumer & retail landscape

Staff Writer - July 18, 2019

The Kenyan consumer and retail landscape is set for a multitude of shifts. While the country has favourable future prospects and stable consumer confidence, the...