Friday, April 12, 2024

Meta’s Threads app launches as it rivals Twitter

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Isaac Kaledzi
Isaac Kaledzihttps://en.wikipedia.org/wiki/Isaac_Kaledzi
Isaac Kaledzi is an experienced and award winning journalist from Ghana. He has worked for several media brands both in Ghana and on the International scene. Isaac Kaledzi is currently serving as an African Correspondent for DW.

Facebook’s mother company, Meta has launched its social media text trend app called Threads.

“Let’s do this,” Facebook founder Mark Zuckerberg wrote on Wednesday in a post welcoming users to the site. “Welcome to Threads.”

The app which looks almost identical to Twitter has millions signing up within hours, Mark Zuckerberg said.

At a glance the app’s main feed shows posts from users and you get the chance to repost something with your own comment, like a post and reply.

Threads is already connected to Instagram so all users of on Instagram have to do is import their details there.

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The users have option to also “follow all” of their Instagram followers once they sign up.

What excites many users is the option to have ready-made follower lists from the word-go, so you don’t lose your Instagram friends.

Threads also allows posts with texts of up to 500 characters long and include photos or videos that are up to five minutes long.

“I think the world needs this kind of friendly community,” Zuckerberg said in a separate post on Instagram after the app went live. “And I’m grateful to all of you who are part of Threads from day one.”

Meta is bidding to take on Twitter after months of turmoil leading to mass layoffs, technical glitches and controversy over moderation. Many advertisers have left the platform.

Threads is for available in 100 countries, but not in the European Union due to guidelines for complying with some of its new laws coming into effect next year.

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